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12 steps to better copy

I don’t ever profess to being a copywriter, but I do occasionally help clients put together their catalogue copy. Generally,… Read More »12 steps to better copy

The Value Equation – how to calculate value

What is value and how do you calculate it – It’s a interminable question. It means very different things to… Read More »The Value Equation – how to calculate value

Businesses not onboard with mobile optimisation

Businesses are behind the times when it comes to mobile optimisation In November we wrote a blog post about the… Read More »Businesses not onboard with mobile optimisation

The Hidden Value of Catalogues

Catalogues are an incredibly valuable marketing tool and have been around (reputedly) for some 500 years or so. It’s difficult… Read More »The Hidden Value of Catalogues

4 Ways Consulting Startups Improve Billing Efficiency

In the competitive landscape of modern business, ensuring smooth financial operations is crucial for any emerging enterprise. Proper handling of… Read More »4 Ways Consulting Startups Improve Billing Efficiency

Exploring Five Key Emerging Trends in Global Payroll in 2024

In an era defined by rapid technological advancements and evolving workforce dynamics, the landscape of employee remuneration is constantly changing.… Read More »Exploring Five Key Emerging Trends in Global Payroll in 2024

Top 5 DevOps Trends That Startups Can’t Afford to Miss in 2024

In the ever-evolving landscape of technology, new businesses face unique challenges that require innovative solutions. Regularly adapting and refining internal… Read More »Top 5 DevOps Trends That Startups Can’t Afford to Miss in 2024

6 Essential Steps to Achieve Profitability in Startup Consulting

In today’s competitive landscape, transforming a visionary idea into a lucrative endeavor is a challenge that many entrepreneurs face. Navigating… Read More »6 Essential Steps to Achieve Profitability in Startup Consulting